Virtual Tours have become the new “got to have” tool in the agent’s arsenal and every client wants their house featured in a virtual tour. I hate the virtual tour packages that are popular today. I always have and I always will. There are two types of virtual tours that I see most often. . . . → Read More: About Virtual Tours And Why I Hate Them
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 Does The House On Your MLS Listing Look Like This? Would You Buy This House? The flat-fee listing agency type of service has been around for a while. A flat-fee listing gives you the opportunity to have your house listed on MLS for a flat fee plus the buyer’s commission. Usually a flat-fee listing involves the agent adding your house to the local multiple listing service (MLS), giving you a sign for the yard, a lockbox for the door and registering you in the centralized showing system that agents use to setup appointments for showings, if your local real estate market uses a scheduling service. There are other options available to you but for those are the basic service you should insist on. From that point, you’re on your own. You market your house, conduct showings and open house tours, etc. You represent yourself and take care of all the little details. I’m not going to argue the pros and cons of flat-fee -vs- full-service listing services, because I believe both have their own merits. However, I do want to ask flat-fee clients, are you too cheap for your own good?
Great house pictures attractive buyers while bad pictures repel home buyers. Make sure your agent follows these tips to get great looking pictures to make your house stand out from the competition. You’d be surprised how bad some MLS photos look. I even found a website that makes fun of bad real estate photos. That site is www.lovelylisting.com. While pictures featured on that site may be extreme examples of bad photography, many MLS pictures do not do the featured house justice. If your agent uses a pocket-sized camera with a built-in flash or worse yet, a phone camera to take pictures of your house, you are in trouble. |
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